An advertiser can choose one of the following objectives for his or her Lumanu SmartBoost:
- Show your ad to the maximum number of people in your audience.
- Drive reach and impressions and achieve a low CPM.
- Get more people to see and engage with your post.
- Drive likes, comments, shares and clicks and achieve a high Engagement Rate and a low CPE.
- Click objectives optimize your ad spend for lowest cost per click.
- Drive clicks to a landing page and achieve a low CPC and a higher CTR
If you have any questions, please email your Account Manager or firstname.lastname@example.org!